The Marketing Communications Consultants Association (MCCA) has shown some bare-faced cheek in their annual call for entries to the MCCA Best Awards. This year they've taken the bull by the horns, so to speak, and persuaded top executives from leading agencies to literally embody this year's theme 'creativity uninhibited' by stripping off for the camera.

Mike Spicer, Group Managing Director, EHS Brann - the theme was their idea!!!

Cembre Knights, Director, Pulse Group

Hugh Robertson, Managing Partner, RPM

In these straightened times, pushing the boundaries of creativity is vital to stand out from the crowd. "For the Marketing industry I think this pressure has resulted in some great and uninhibited creative work," says Scott Knox, Managing Director of the MCCA. "It's therefore more important than ever that those innovative agencies who are delivering results, take time to reflect on and celebrate the best creativity. We are looking forward to seeing the range of campaigns that will be entered into this year's awards."

If your agency has a body of work to be proud of and you want an outlet to show it off, then don't delay; your entries are needed by 1st October. So, avoid a dressing down from your boss and visit the following link www.bestawards.co.uk to download the entry forms. Express yourself today!

Don't worry clothing is very much part of the dress code for the event, which will take place on 4th March 2010. (If naturism is your thing, I'm sure there are other events that will cater for this.)