We were delighted to hear that Gordon Brown indirectly made a call for more creative sales promotions than the perennial food multibuys, Buy One Get One Free (BOGOF) or 3 for 2s. Agency creatives and promotional incentive suppliers will be waltzing in the aisles with this shot in the arm for creative, added value sales promotions. Well done Gordon!

'Gordon Brown' - sung to the tune of Golden Brown by the Stranglers
Gordon Brown of number ten
Credit crunch has crushed better men
The clunking fist
So often missed
Reasons to frown with Gordon Brown

Gordon Brown ashen and dour
Could have had his finest hour
Said that food waste
Was in bad taste
BOGOF clampdown with Gordon Brown

This PM, just like the last
Hasn't learnt mistakes from the past
Stealth tax and spend
Are nobody's friend
Cupboard left bare, by Tony Blair

Always a frown
For Gordon Brown

Reasons to frown
With Gordon Brown

Hasn't the flair
Of Tony Blair

His smile turns down
Poor Gordon Brown

[Repeat to fade]

© Sale Promotion Blog 2008