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Tuesday January 10, 2012
We all agree that the internet is great and has changed our lives - mostly for the better but we wonder if it has made marketers lazy. Over half of the promotions we featured on PromoWatch in 2011 had an identical mechanic - enter unique code from promotional packs online to see if you've won. Big Yawn! Surely we can do better with the amazing power of the web at our disposal?