Sales Promotion Blog

A Fun, Irreverent, Informative view of all things Sales Promotion

Welcome to the big picture, bringing you news, comment and things that amuse us about the world of UK sales promotion.

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Goverment Cock-ups brought to you by the Letter P - Pasty Pandemonium Panic Petrol Purchasing

Is Panic Incitement a new form of sales promotion? It's caused petrol sales to rocket by 172% - figures your brand would die for! But we noticed this week's goverment cock-ups are all brought to you by the letter P. Panic, Petrol, Pasty, Pensioners - you couldn't make it up.
Posted at 16:57
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Is Starbucks name calling policy a good shout for marketing their brand?

Plenty of people have been getting in a froth over Starbucks new policy of asking for the customer's name when taking their order. Something to get steamed up about or an inspired PR move? Whatever your stance we explore some alternative monickers to protect the innocent...
Posted by Adam at 12:21
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