VISA - Get There Faster
Running on (no pun intended):
Any purchase made with a Visa Credit, Visa Debit or Visa Prepaid
card but excluding corporate or commercial cards - VISA Europe
What's the big idea:
Visa is a global headline sponsor of the Olympics and the basic
premise is that you can get to the Olympics faster than Bolt just
by spending on your VISA card during the promotional period. Usain
Bolt is VISA Europe's Innovation Ambassador and stars in their amusing advert on the
theme of get their faster, highlighting VISA's new contactless
payment system - a lightening fast way to pay.
Visit the promotional website and enter your
details. You have to confirm that you've made a payment using your
VISA card during the period and you can only enter once per
legitimate VISA purchase and 5 times per day per person maximum.
Their terms state that they can ask for proof of purchase for all
entries up to and including the winning entry so it's probably not
worth stretching the truth - as if you would!
What's on offer:
56 x Daily Draw Prizes - 1 per day:
- 26 x 1 Night Opening Ceremony Trip Packages
- 26 x 1 Night Closing Ceremony Trip Packages
- 2 x 2 Night Opening Ceremony Trip Packages
- 2 x 2 Night Closing Ceremony Trip Packages
All Packages are for 2 people staying in a 4 Star Hotel
accommodation on a shared twin room basis, return train tickets
from to any London terminal, VISA Olympics themed merchandise and
spending money in the form of a Prepaid Visa Card loaded with £50
per Night per Person. 2 night package winners will get 2 tickets to
an Olympics event as well.
560 x Instant Win Prizes - 10 to be won per
A pair of Olympic Event tickets plus a £100 VISA Prepaid card
towards travel expenses etc.
You can enter up until midnight on 20th May 2012
Let's face facts. Credit cards, well financial products in
general, are not very exciting. I think in their heart of hearts
financial brand marketers know that. So, they have to go to great
lengths to make the whole thing seem a lot more exciting than it is
- and in this case they've done an excellent job. If they were
going to align themselves to any sporting personality Usain Bolt is
an inspired choice. He's not only an awesome, record breaking
athlete for one of the Olympics' iconic showpiece events - he's
funny. And a good actor for that matter. So check out their advert.
It's even got this old skinflint excited about spending on his VISA