SureMen - Fast Cash
Promotional packs of 250ml and 150ml SureMen anti-perspirant
deodorants - Unilever UK Ltd
What's the big idea:
Sure has launched a new deodorant for men call V8, which is
powered by 1 million molecules that react as quickly as a
pro-driver when it comes to keeping you fresh and fragrant. Dodgy
science aside, this promotion is offering the chance to win a
tenner every 5 minutes if your car wins the online race.
Visit the promotional website and enter the 8-digit code from the
reverse of the sticker on promotional packs. Your car is randomly
selected and you watch a small video to see if your car won (or
just skip to the end result). You will only be shown the winning
video (and therefore win a tenner) if you enter the competition at
exactly the same time as, or the closest after the pre-selected
'winning moments' for that day. There is a winning moment in every
five minute period between 9 am and 9pm, plus an additional 7
winning moments scattered randomly throughout the day, i.e. 7 of
the 5 minute periods will have 2 winning moments. To comply with
the lotteries and gaming law in Northern Ireland, there is also a
No Purchase Necessary route where you send your name and address in
by post. Got that?
What's on offer:
(12x12+7) x 90 winning moments or 13,590 x
A crisp tenner, well a crisp cheque for a tenner anyway.
Live from 1st April to 29 June 2011
Sure Fast Cash takes a standard instant win promotion and turbo
charges it to the status of an adrenaline pumped supercar of a
promotion with all the head-turning admiration and pent-up desire
that goes with it. Sales promotion for the Top Gear generation. And
on that bombshell...