Campaign:
Birds Eye - Is Your Dinner a Winner
What's the big idea:
The offer of cold hard cash dressed up in a natty headline.
How:
For 'Is your dinner a winner' enter the first five digits of the
batch code from promotional packaging on the Birds Eye Facebook
page or send to winnerdinner@birdseye.co.uk for an equal chance of
winning.
What's on offer:
100 x £100
A daily draw for £100 cheque with a late entry
draw
Website:
www.facebook.com/birdseye
When:
You have until 30th November to enter the late draw
Any good?
Catchy headline, well executed. For a plain old cash prize draw
they've done a good job of dressing it up.