£1000 to be won every 90 minutes
Pepsi Max, various SKUs - Britvic Soft Drinks Ltd
What's the big idea:
Their biggest rival is a FIFA
World Cup Sponsor, so call this a spoiler or a valiant effort to
communicate that Pepsi is serious about football
Enter your unique code by SMS or online to win. No
purchase necessary and paper entry routes are also
What's on offer:
Â£1000 every 90 minutes
Draw every 90 minutes from noon until 7.30pm from 6th
April to 31st May 2010 inclusive.
Entries after 7.30pm go into the next available
After the 7.30pm draw on 31st May there is a daily draw for
£1,000 until 7.30pm on 28th June 2010.
There is a final late entry draw for all entries received after
7.30pm on 28th June until 30th December 2010. This is a single draw
In isolation, entering a draw for £1,000 by texting or entering a
code isn't particularly wild. However, it is an enticing hook to
draw punters into the rich wealth of football related games,
downloads and the gloriously kitch MaxIt video contest with the
chance to win a £50K football experience.